Home Latest Stories HERO Campaign Walk Raises $36,000

HERO Campaign Walk Raises $36,000

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The Elliott family joins other marchers in the John R. Elliott HERO Campaign Walk/Run in 2019.

More than 300 participants helped raised over $36,000 Sunday in the ninth annual John R. Elliott HERO Walk & 5K Run on the Ocean City Boardwalk.

They also took the HERO Pledge to be and to use designated drivers. Proceeds from the event benefit the HERO Campaign and its mission to prevent drunk driving by making the use of designated drivers be as automatic as wearing a seatbelt.

HERO initiatives include school and college education programs, the HERO Pledge online designated driver registration, the HERO Safe Ride program in partnership with area bars and taverns, and police patrol cars wrapped with the campaign’s reminder: “Be a HERO. Be a Designated Driver.”

“We want to thank everyone for making the HERO Walk and Run a success, and reminding us all that we can end drunk driving by being and having designated drivers,” said Bill Elliott, campaign chairman and co-founder with his wife, Muriel.

The HERO Campaign is a non-profit organization dedicated to promoting the use of safe and sober designated drivers to prevent drunk driving tragedies in memory of all victims of DUI, including Navy Ensign John R. Elliott, Bill and Muriel Elliott’s son, who was killed in a collision with a drunk driver in July 2000.

The 5K run began at 9:30 a.m., followed with the walkers’ march at 11 a.m. Both started from the Ocean City Sports and Civic Center at Sixth Street and the Boardwalk.

Sponsors included AtlantiCare, Team Matt Uhl, ANA Towing, OceanFirst Bank, Iron Workers Local 399, Miss Night in Venice Pageant, Stockton University, Viking Yachts, Foster-Karney Foundation, Kindle Auto Plaza, Clear Channel Outdoor, Kramer Beverage, Tropicana Atlantic City, Hard Rock Hotel & Casino Atlantic City, Car Toyz, James Duffy Family, Jane French, Sharon Grunow and Dallas & Di Krapf.