In the world of business software, there is an unspoken ladder of prestige. At the top sit the sprawling, powerful Enterprise Resource Planning (ERP) systems like NetSuite, symbols of scale and complexity. Further down is software like QuickBooks, respected for its accessibility and ubiquity among small and mid-sized companies. Consequently, the idea of a business moving from NetSuite down to QuickBooks strikes many as counterintuitive—a retreat, not a strategic advance. It seems to defy the natural order of growth, where companies are expected to graduate to more complex systems, not the other way around.
