Introduction: IPTV (Internet Protocol Television) is radically changing how UK viewers watch TV. Unlike cable or satellite, IPTV streams live TV and on-demand video over the internet. In the UK this means you can access hundreds or thousands of channels (BBC, ITV, Sky Sports, international networks, etc.) and on-demand libraries on any smart device. IPTV subscriptions often cost less than traditional cable bundles, and viewers “only pay for the channels they want”. In fact, roughly two-thirds of UK households now subscribe to at least one major streaming service (Netflix, Amazon Prime, Disney+), underscoring the shift to internet TV. Among British IPTV options, Nexotts IPTV stands out for reliability and breadth. Reviewers praise Nexotts for “ultra-stable 4K streaming with no buffering” and a “wide selection of channels” across sports, movies and international content. The service also includes modern features like catch-up TV and a free trial to get started. Below, we explore why IPTV is booming in the UK, why Nexotts leads the field, how it stacks up against competitors, and what to look for when choosing an IPTV service.