
Dubai, UAE – Profound Properties, a Dubai-based real estate brokerage and advisory firm, has been recognized as the #1 real estate agency in Dubai’s luxury and off-plan segment, cementing its position as a leader in one of the world’s most competitive property markets.
Founded in 2020 by CEO Nassif, Profound Properties has quickly established itself as a trusted name for investors, buyers, and tenants by combining forward-thinking strategies with personalized client service. The agency specializes in premium and ultra-luxury transactions, with a sharp focus on off-plan developments that continue to fuel Dubai’s record-breaking real estate boom.
This achievement reflects not just sales performance, but also the agency’s commitment to quality over quantity, providing independent and data-driven advisory while nurturing long-term relationships with clients. Profound Properties’ deep network of industry connections and exclusive listings has played a key role in its rapid growth.
“Our goal has never been about being the biggest in numbers, but about being the most trusted and forward-looking,” said Nassif, CEO of Profound Properties. “Becoming the #1 agency is proof that our philosophy — Think Future, Act Now — truly resonates with investors who want both innovation and reliability in a fast-changing market.”
Dubai’s luxury real estate market is one of the strongest globally, with record-breaking sales in prime and ultra-prime properties in recent years. Off-plan projects, in particular, have surged in demand due to their flexible payment plans, cutting-edge design, and long-term capital appreciation potential.
By providing clients with exclusive access to off-plan opportunities and strategic advisory based on advanced market insights, Profound Properties has been at the forefront of connecting global investors with Dubai’s most iconic developments.
The firm’s core services include:
Profound Properties is a Dubai-based real estate brokerage and advisory firm specializing in premium and luxury property transactions, with a particular expertise in off-plan investments. Established in 2020 by CEO Nassif, the firm operates under the guiding principle “Think Future, Act Now” and is committed to setting new industry benchmarks in client trust, innovation, and service excellence.