Amherst, MA — April, 2025 — CustomerReturnsBuyers.com, a leading platform in the secondary returns market, is proud to unveil its new financial model designed to help brands recover more value from returned merchandise. This innovative approach introduces a revenue-sharing system that transforms the way returned goods are handled—creating opportunities for increased profitability, sustainability, and collaboration across the supply chain.
Returned products have long posed a challenge for brands, with many companies recovering only a small portion of the original retail value. These losses often result in a significant impact on the bottom line and contribute to growing environmental concerns due to excess waste. Recognizing this long-standing problem, Customer Returns Buyers has developed a smarter, more sustainable solution that flips the script on returns.
The company’s new revenue-sharing model is built on a simple but powerful idea: brands and secondary market resellers should share in the profits from resold returned merchandise. By partnering directly with brands, CustomerReturnsBuyers.com ensures that returned products are resold through its network of trusted buyers, and a percentage of the proceeds is returned to the original brand. This creates a win-win scenario that not only increases revenue recovery but also supports the broader goals of the circular economy.
"We are excited to offer a solution that addresses the longstanding challenges brands face with product returns,” said Harley Douglas, VP of Customer Returns Buyers. “Our revenue-sharing model not only improves the bottom line for our partners but also contributes positively to the circular economy by reducing waste and encouraging reuse.”
This new model goes beyond just financial gains. It reflects a growing shift in how businesses view returns—not as a liability, but as an opportunity. By extending the life of products and reducing landfill waste, the platform helps brands strengthen their commitment to sustainability and corporate responsibility. Consumers also benefit by gaining access to high-quality returned goods at lower prices, increasing product accessibility and value.
In addition, the model promotes transparency and cooperation between brands and secondary market players. Instead of liquidating returned items at deep discounts or disposing of them altogether, brands now have a viable, data-driven alternative that turns returns into a revenue stream.
CustomerReturnsBuyers.com has already begun onboarding partners to this new model and is seeing strong interest from brands across the retail spectrum. The company expects continued growth as more businesses look for innovative ways to manage returns in a cost-effective and environmentally friendly manner.
For more information about CustomerReturnsBuyers.com and its innovative revenue-sharing model, please visit customerreturnsbuyers.com.
Media Contact:
Harley Douglas
Vice President
harley@customerreturnsbuyers.com
