Popcorns are the versatile and timeless snacks of the era, loved by all. Be it a movie night or any occasion, these have the power to turn an ordinary moment into a special one. Have you ever thought about the efforts it take for any brand to elevate the popcorn-munching experience of their target audience?
In case you don’t, we are going to discuss here the top 3 materials that resiliently stand behind the enhanced shelf life and freshness of these savory munchies.
Material #1: The Eco-Friendly & Versatile CARDBOARD
Custom popcorn Packaging act as a solid means for any popcorn brand to display its product effectively to consumers while rendering a professional display. This helps to foster the customer-brand bond, spread the word about the brand, as well as elevate the overall experience of the target audience. The material choice they use is equally essential to know how functional or interactive these boxes are.
Cardboard is one of the most demanded and prevalent material options that’s being used for quite a long time in the packaging industry. Its enduring appeal, lightweight, and sturdy nature call up all brands to turn towards its usage and ensure the popcorn remain in the best condition while in transit or during storage.
Eco-friendly Nature: As this is an eco-friendly material, it aligns well with the needs and demands of eco-conscious customers, and helps brands to reduce carbon emission and waste production during manufacture.
Moisture and Oil Control: One of the key benefits of using cardboard material is, its strong ability to lock in moisture and oil, thus preserving the freshness and crispness of popcorn. Most of the time these popcorns come in flavors and use butter and oil in their making, requiring special levels of care while handling. Cardboard is an excellent material option to use in this case, helping to maintain the crunchiness of these delicious munchies, and preventing them from turning soggy, thus making every bite worth it.
Endless Custom Features: The versatile power of cardboard enables brands to carry out endless custom changes in terms of size, shape, font, and size. There are a large number of printing and finishing options that brands can adopt in order to cast a solid impression in the eyes of target consumers. Choosing from vibrant to minimal designs, CMYK to PMS colors, and embossing to foil stamping, brands can create exceptional boxes that exude elegance and grab the attention of consumers at the very first sight.
Material #2: The Timeless and Vintage KRAFT MATERIAL
Kraft is the ever-green choice of all brands, be the from any industry. The effortless look, eco-friendly nature, and rustic appeal of this material make it a top choice for all packaging makers. The Kraft paper is acquired from wood pulp and is free from all sorts of synthetic materials, exuding a perfect earthly charm that resonates well with the discerning needs of all those looking for green options for a healthy and safe environment.
Breathable Nature: Kraft material is light in nature, and is breathable, unlike other material options. This helps in better air circulation inside the box, helping to preserve the freshness of the popcorn and preventing moisture from building up inside the box. Moreover, this helps to keep the popcorn from turning soggy or stale and serve them in the best possible condition, with every bite tasting the same as the first one.
Ample Branding Options: Kraft material might seem underrated; however, it actually is a versatile marketing tool for brands, letting them effortlessly convey their essential details and rendering maximum chances of marketing. With top-notch printing like digital and flexography, brands can equip these boxes with catchy designs and logos and use them as lucrative branding tools. Moreover, as this material is brown in nature, it serves as a canvas for brands, allowing the elements to pop and become visible to the target users.
Green & Cost-Effective: These days, people are much more aware of their buying choices, and prefer brands that follow green practices in making their packaging. In these times, Kraft proves to be the best choice for all brands who want to cut down on costs. As it is recyclable in nature, it means it can be reused up to many times, eliminating the need to craft new boxes. Moreover, the biodegradable nature allows it to decompose easily, causing no harm to the surroundings in any way.
MATERIAL #3: The Premium & High-End METALLIC FOIL
An ultra-chic and premium one, this material option is for brands that are looking to gain an extra edge and cast an opulent image on the end-users with the premium appeal of these boxes. Metallic foil boxes exude an utmost sense of elegance and luxury, making them the foremost choice of brands who want to present popcorn at high-end events or occasions that demand touches of luxury.
Locking in Freshness: Other than the aesthetic appeal of metallic foil, it acts as a solid barrier with strong properties that help to keep the freshness of popcorn intact and maintain the crunch throughout. The foil prevents air, light, external contaminants, as well as moisture from entering the box and thus popcorn can enjoy an extended shelf-life and remain fresh for a longer time period.
Striking Display: Many of the high-end brands have a dire focus on the sophisticated looks of their popcorn. The shimmery look and reflective surface of the foil further sets the bar high for brands and enhance the perceived value of the product as well. Consumers treat such brands as high-end ones. Moreover, such boxes stand out on shelves due to their irresistible appeal.
Foil Options: Brands can choose from gold, silver, and rose-gold hues, and add a complete sense of luxury to their popcorn packaging boxes.
Summing Up,
The material choice plays a pivotal role in shaping the brand’s image as well as deciding the overall nature of packaging. The top 3 material choices discussed here for popcorn boxes range from affordable to luxury ones. Paying attention to the specific features of each type, brands can choose the material based on their goals and stand out firmly in the saturated market.
Create a solid buzz about your brand in the market, opting for custom popcorn
boxes from Packaging Mania, and get ready to make your brand the HOT TALK!