Seven working and effective methods that will help you attract a new audience to your blog about surfing on social networks.
You can participate in it both online and offline. This is a great chance to meet new people, find a partner or even a client. The main thing is to go with the goal of forming, for example, 10 new connections. Think in advance how you can present yourself, what to tell about so that the interlocutor remembers you. And also exchange social networks. Of course, you should have a packed page: at least a few posts about you and cases.
And the next day, remind them about yourself. For example, write: “Hi! I'm glad we met yesterday and had a great time. You do cool makeup, I could do a cool creative photo shoot for you. We can discuss the idea at a meeting or just call, what do you think about it?”.
This way you create two touchpoints: the first is when a person sees you, the second is when you write to them, remember them, and make some kind of an offer or a gift. If you have an expensive product, you can offer a consultation or a meeting. If you have a streaming sale for a course, then follow the funnel.
Now on Instagram this is considered the main free source of promotion. The rules are the same as on TikTok: the content must be interesting, high-quality, and frequent. The height of productivity is if you do more than 2 reels a day.
Another way of free promotion on social networks. Hashtags must necessarily correspond to the content of the post and the subject of the account. These can be thematic hashtags that relate to your profile. If you work in marketing, you can use #marketing, #pr, #targetologist, #promotion. Sometimes people search for “top 30 popular hashtags” in vain. Let’s say that #sport is one of them, and you have a sommelier account, why would you put such a hashtag, will it bring clients?
Create graphic or text content that people will want to repost. This will also bring free coverage, subscribers, clients.
This is also a great way to advertise yourself to the audience of another account, show your expertise and offer some kind of gift, discount to those who subscribe. And do not forget to contact them after subscribing to make a second touch. You also need to announce the broadcast in advance. If you think that by telling about the broadcast once, people will remember the time and topic, then this is a big mistake. Most will probably forget about such a broadcast.
Another popular way of promotion is to buy advertising from bloggers and experts in those niches where your audience may be. Carefully analyze the page, audience engagement, past advertising campaigns, request statistics.
Some increasingly prefer small bloggers who have more than 5,000 subscribers, and sometimes even 1,000. Their audience is often more loyal and involved than blogs with 1 million. In any case, test different options. The main thing is that the blog has your audience. For example, a brand of modern clothing for teenagers will most likely not be in great demand in a blog about the home comfort of a young mother.
For example, marketers сan register on Pressfeed and give comments to news portals and online magazines. The target audience will study your thoughts and look for opportunities to contact you. For this, readers will 100% first look at Instagram.
Follow the website link to learn more about promoting your own blog.
